Columbia Pictures:
Columbia
Pictures Industries, Inc. (CPII) is an American film
production and distribution studio of the Sony Pictures Motion Picture Group. It
was found in January 10 of 1924, in Los Angeles, California and United States. The
founders of this company were Harry Cohn, Jack Cohn, Joe Brandt. The owner of
Columbia Pictures is Sony. By 1920, the film industry was attracting audiences of 35 million a week
willing to pay five cents a pop to be drawn into the magical world of filmed
entertainment. They would run Columbia for the next
34 years, the second-longest tenure of any studio chief, behind only Warner Bros. 'Jack L. Warner.
They have made many popular films which
have grabbed the audience attention towards this. They have made many films
like, James Bond 2015 (Spectre), Goosebumps, Ghostbusters and The Smurfs, they
were all popular and have had many good views towards this.
The logo had
changed throughout the years and now it is different compared to how it is now
and you can see many changes in the logo. The Columbia
Pictures logo, a woman carrying a torch and draped in the American flag (representing Columbia, a personification of the United States), has gone
through five major revisions. In 1924, Columbia Pictures used a logo
featuring a female Roman soldier holding a shield in her left hand and a stick
of wheat in her right hand. The logo changed in 1928 with the figure wearing a
draped flag and torch. The woman wore the stola and carried the palla of ancient
Rome, and above her were the words "A Columbia
Production" ("A Columbia Picture" or "Columbia Pictures
Corporation") written in an arch. This
type of logo grabs the audience attention because it is different compared to
the other brands meaning that when a new film comes on and the brand appears
they will now which brand it is. The colours that has been used is simple and
not used to many colours and by only using a few colours it makes the rest of
the logo stand out, the colours brown, blue and white are a good colour because
they are a mixture and they are not to complex. The text is bold and clear and
grabs the audience attention and it is behind the protagonist but you are still
able to read what it is saying.
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